This past week I spent a considerable amount of time familiarizing myself with Google Partners to become Google Analytics Certified. I only took a beginners training course, but I feel like I am now much more knowledgable than before about this specialized Google feature, especially considering I did well on the exam! Farrell, C. (April 25, … Continue reading Let’s Get Analytical…with Google Analytics!
All the way back on February 13th (late post I know) I had the chance to attend a lecture about international PR by former United Nations Public Relations Officer Kara Alaimo! Kara was personally appointed to her UN position by Barrack Obama himself and is a current professor at Hofstra University. Farrell, C. (April 20, … Continue reading International Public Relations
Last week I was lucky enough to have the opportunity to learn valuable professional skills at the Grand Valley State University event "Linkedin 2.0." As you all know by now, I am all about keeping up the "Claire Farrell" brand and I am always looking for more ways to up my professional game; this event … Continue reading Becoming Professionally Linkedin
This year before deciding on a Public Relations/ International Relations Major I definitely spent time researching potential internships and jobs. Since then, I have been addicted to using job search sites such as Indeed and Linkedin. I am hoping to end up landing an internship/career in a big city such as Boston, DC, Chicago, LA, … Continue reading On The Job Hunt
Anyone who knows me personally knows that I am very particular about my social media accounts; I guess that's why I'm going into PR. I have come to learn that the favorites a tweet gets is dependent on what time the tweet was posted. I've come to notice that Twitter prime time is around 8-12 … Continue reading Prime Time Tweeting
"Dress for the job you want, not the job you have," is a famous quote that came to mind when I decided to make a business card. Instead of basing the card off of my current endeavors I made it based upon my dream job, Public Relations and Communications Officer for the United Nations. It … Continue reading Using Adobe InDesign to Create Potential Business Cards
I recently had the chance to learn about Search Engine Optimization and Search Engine Marketing in my CAP 105 class. Through Google AdWords I was able to input key words and phrases I thought people would possibly enter into an engine, such as Google, and from there Google Adwords gave me several alternative key words and … Continue reading Using SEO/SEM for Model United Nations and PR Tips